CitenzoLearn Generative Engine Optimization
Guides, playbooks and data on getting your brand recommended by AI — ChatGPT, Perplexity, Gemini and Google AI.
How to track your brand mentions in ChatGPT and AI search
AI mentions of your brand shift week to week and engine to engine. Monitoring them is how you catch wins, gaps and problems before they cost you.
GEO vs SEO: what's the difference (and do you need both)?
SEO gets you ranked. GEO gets you recommended. They share a foundation but optimize for two different moments — and buyers now live in both.
How to measure your brand's AI visibility
You can't improve what you don't measure. Here's how to turn "does AI mention us?" into numbers you can track over time.
Is your site accidentally blocking AI? (and how to fix it)
The cheapest AI-visibility win isn't clever content — it's making sure the engines are allowed to read you at all. A surprising number of sites aren't.
Getting cited on the sources ChatGPT already trusts
AI doesn't quote your homepage — it quotes the third-party sources that mention you. Here's how to get onto the ones that decide the answer.
What is Generative Engine Optimization (GEO)?
AI assistants now answer the questions buyers used to type into Google — and they recommend one brand, not ten links. GEO is how you make sure that brand is yours.
How AI answer engines decide which brands to recommend
The way AI picks which brands to name isn't a black box. It's retrieval plus synthesis — and once you see the mechanism, you know exactly what to change.